Our core business is innovation. Doing new things that we see as promising. Things like Context Services and Augmented Reality that we envision as adding to the world in the future. And making that happen now. Wikitude does that now.

While forging these new paths you get used spearheading them. To be the first in one way or the other. Its part of the kick. But once in a while you see someone way ahead of you. Off in the distance on the same path and with a clearer view. Jyri did that. Verner and Joe too.

This weekend we saw Robert Rice of Neogence in this post.

At Ugotrade, Tish Shute posted an AR overview and an interview with Robert Rice. Go to the source and read it. Print it. Share it. Its long and worth it. It will help you shape your opinion and understand Augmented Reality and Virtual Worlds like SL. You will get a sense of the state of Augmented Reality.

For us this post is great because it is so ahead yet on the same path we are on with Zcapes. Zcapes is at the foothold of Augmented Reality. Zcapes will be a base of content to build your augmented real world. Its a start of something very big. And that big thing is what Robert Rice seems to be building at Neogence: An immersive mobile augmented reality platform with tools, sdk, and infrastructure plus applications. Looking forward to that.

image from Ugotrade

Tip of the hat to Tim Oreilly’s tweet.

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Well.. This is a big moment for us. We are sharing what zcapes is in detail. The team, the vision behind it and ofcourse the service itself..

The last month we tried to find our words and jargon to explain this completely new mobile service.

Check out the slideshare presentation and let us know what you think.

BEST VIEWED IN FULLSCREEN

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Watch the Android Develeopment Camp Amsterdam live recorded stream here. It was a great event, full, inspiring and great networking.

Hear people from Wikitude (at 00:16 and my Fav), PicSsay (at 00:45), Twitli (at @00:57) and ShopSavvy (at 1:27) talk about their apps. Its one big stream, quality is not high but doable. Please skip me set the stream up in the first 10 minutes of the video…

Live TV : Ustream

SPRX initiative, organized together with:
Peter Robinett - @pr1001 - http://www.bubblefoundry.com/
Yuri van Geest - @vangeest - http://yuri.typepad.com/
Martijn Pannevis - @panman - http://martijnpannevis.nl/
Maarten den Braber - @mdbraber - http://maartendenbraber.com/

And thanks to MoMo Amsterdam, T-mobile and Google.

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Useless but fun

Via Bruce, who wonders what happens when snow crashes.

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Me thinks Augmented Reality will take off in 2009, especially on the iphone.

Via Bruce

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I have the G1 now for a week. It is a good phone which is still very new. This means that it doesn’t have the 10.000 apps like the iphone. Yet it already does some amazing things apart from seamless Gmail, Google Calander & Talk integration. The application that I keep going back to is Wikitude.

Wikitude is projects wikipedia location data on your screen on the camera input. You hold the camera level in front of you and see the world through its lens. Wikitude projects wiki data over it. As you turn the phone around you see the different points of interested projected in the screen. It a simple idea but very powerful. Here is the developer demoing their product:

My next tourist guide is in my phone. When I arrive I just hold my phone up and see what’s up, superimposed on the camera image.

It a good start. Its in the same category as Point and Find from Nokia. Here is Scobeizer checking it out. Point and Find works with image recognition instead of looking up data based on a GPS position like Wikitude. Point and Find is a QR-code like application. It scans an image and the get an action from it. Yet it can ’scan’ any image, even your house, and then go to your private website.

Both are examples of combining the real world with the virtual world. It will make the webbrowser based internet look very old.

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