About us

CLAIRE BOONSTRA
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Bio: Claire (1975) is ‘mobile’ since 2001, when she was part of the KPN team launching i-mode into Europe. She also worked for Unilever (European Brand Development; relaunch Blue Band margarines), Talpa Digital (Strategy & Marketing, crossmedia & mobile) and as a freelancer for Rabobank. With her Civil Engineering roots, Claire builds bridges between people, industries and media. She brings passion, energy and commercial awareness to the business.

RAIMO VAN DER KLEIN
LinkedIn
Twitter

Bio: Raimo(1973) started his career in Retailing. Working in marketing and purchase positions for the largest non-food retailer(Maxeda) in the Netherlands. More than 8 years ago he made his move to mobile. He started in product marketing at Nokia Networks. Later he moved into sales and marketing at Nokia Mobile Phones. During his Nokia time he developed a clear picture of the converging mobile industry , the market forces and how the mobile ecosystem is build up. In 2006/2007 Raimo worked at KPN as a Innovation Manager focusing on the consumer market with a focus on UGC, mobile social networks and presence messaging. Currently Raimo is partner in SPRXmobile. Next to this Raimo is founder of Mobile Monday Amsterdam and writes for one of the leading marketing blogs in the Netherlands.

MAARTEN LENS-FITZGERALD
LinkedIn
Twitter | Personal Blog Maartens Journey

Bio: Maarten (1971) started as an internet professional in 1993. At the first Dutch web agency he helped national and international company’s take their first steps online. At RapidSugar he helped companies with their permission based email strategy and campaign concepts, He started in mobile in 2007 with Mobile Monday and now SPRXmobile. Always in account, strategy and consultant roles. Key words for Maarten are: innovation, creativity, personal interactive communication, events, change management and enthusiasm.

See also: RT: “SPRX, Zcapes and the passion for mobile”. An e-mail interview which was published at the Dutchcowboys weblog on Febuary 6 2009 by Henk de Hooge.

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